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Wednesday, September 26 • 4:00pm - 6:00pm
THE 4P’s of SELLING for Startups 1st Come, 1st Served

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2 hours - workshop focused on Sales for Startups As founder and CEO, you must maintain a core understanding of your company’s revenue generating operations. You must be able to “lead” the sales efforts. And you must ensure that your sales operations are working in alignment with all other departmental functions. Leading your company’s sales function requires you to learn the four essential aspects of a “sales-ready” program. We call it the 4P’s of Selling: Process – Design a sales process that minimizes cost and maximizes conversions. Pitch -- Test and finalize a value proposition that resonates with your target customers. People – Understand the timing and compensation for key hires in your sales team. Performance -- Set realistic sales goals aligned with your budget and revenue targets. Learn how to Identify and track key performance indicators.

Many new businesses fail to launch – or launch but fail to commercialize and scale – because an entrepreneurial mindset is not a skill that is understood by every founder that starts a new venture. Successful entrepreneurs must recognize how to test, break, refine, and retest a business idea to ensure customer fit and the appropriate market size. They must know how to lead and build an effective team and how to keep enough cash in the bank to keep the lights on until there is traction and self-generated funding from their own revenue.

The Global Startup School at Tamwood Careers is challenging the status quo. This new program has set out to redefine how entrepreneurship is taught in Canada with a goal of cultivating the next generation of business leaders. It's a unique program bridging the gap between traditional business school and accelerators. By creating an environment where students can take risks and fail, we can develop better prepared entrepreneurs that understand the journey involved to create a successful venture.

avatar for Colin McWhinnie

Colin McWhinnie

Colin started Canada Start Up in 2005 to help entrepreneurs start a business the right way. He has worked with hundreds of startups since then, helping companies move from strategy to execution through practical, test-driven tactics. He has been a featured facilitator and business... Read More →
avatar for Chris Stairs

Chris Stairs

Chris has 15+ years experience in strategic marketing and operational start-ups, and has helped organizations position for market entry, streamline execution, push through financial ceilings, and build foundations to become best-in-field. An associate of CanadaStartUp.com, Chris supports... Read More →

Wednesday September 26, 2018 4:00pm - 6:00pm PDT
Tamwood Careers #200 - 889 West Pender Street, Vancouver